Monday, April 5, 2010

What's the Big Sports Story? (Or, Lesson Number One for How to be an Evil PR Person).

THE EAGLES TRADED away their former first-round draft pick who led the team for 11 seasons. They sent him to a division rival. Late Sunday evening. Easter Sunday. The day before the Phillies season opener, where superstar pitcher Roy Halladay was set to make his National League debut. With Barack Obama throwing the ceremonial first pitch.

Oh, and that guy Tiger Woods is returning to the links this week after a five-month hiatus ... because he was having an affair with a few women.

If you ran a news outlet, which story would you lead with and why?

As a second question, do you think the Eagles announced their trade yesterday thinking the story would receive less criticism than during a slow sports news day? It does sort of take a monumental event for the team and bury it in a world of other news.

Finally, do you think the Eagles were trying to steal the thunder from the Phillies?

13 comments:

Pak said...

I would lead with the McNabb story. He's the greatest quarterback in Eagles' history and Eagles fans had been split into pro-McNabb and anti-McNabb groups, so there's a lot of interest. Meanwhile, I was sick of the Tiger Woods stuff once the humor of his faking a car accident wore off. As for the Phillies, the McNabb trade did happen the day before their opener, so I figure the opener can wait. And I wouldn't want to mix politics and sports, so I would simply mention that Obama is throwing the first pitch and leave it at that.
Of course, if I really had it my way, the news outlets would be more concerned with the upcoming NHL playoffs (as dismal as it looks for the Flyers right now).

Street Team said...

I don't think they were trying to steal thunder from the Phillies- they traded McNabb for a second-round pick! I have no idea how that could benefit them in the press-.

Lead with McNabb. Tiger's just another athlete that got caught up. Nothing newsworthy there.

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Tim said...

They were definitely trying to steal the thunder from the Phils. Jeffrey Lurie hates the Phillies because they won and he didn't. It just proves how classless the Eagles can be sometimes.

Gillian Francella said...

I'd lead with McNabb and I would be really critical of the Eagles, because that is what they deserve. They totally tried to sneak by with it on Easter and among a bunch of sports stories. Looks like it didn't work.

Nicole m Recek said...

I think the choose to release the McNabb story on the day they chose was a a mistake because it only lead to more controversial debates , about why that day? are they trying to cover it up? but it only turned out worse for them. As for tiger woods, That has been the most talked about thing all year, so i most deff would put that on the cover rather then a world disaster, being we are america and we run on the drama of other peoples lives.

Kevin Harkins said...

If a decade of being a birds fan has taught be anything, it's that the Eagles do not care for the media. There's no way they were trying to steal the Phillies' spotlight, and burying it under more noteworthy stories seems unlikely because if that was their intention, it didn't work at all. Philly had two different news conferences on SC dealing with the trade. Maybe to ultra-casual fans with interest in only the most noteworthy events focused more on Tiger at the Masters, but any legitimate sports fans get how big a deal this trade was.

Anonymous said...

You know, they released the news on the McNabb trade the day the trade actually happened. It's not like the trade went through and they waited for a news-filled day to tell everyone. Plus, the finalization of the trade wasn't entirely in their hands since they obviously had to wait for Washington to OK the deal. I doubt the Eagles thought this would fly under the radar bc of other things going on. Nothing short of Armageddon would have kept this story off the front page of Philly newspapers.

Anonymous said...

Although for the record, I wouldn't put anything past that bastard Lurie

Ashley Brennan said...

My brother and I were listening to Anthony Gargano today on sports radio and I absolutely think that the Eagles were trying to outshine the Phils. Easter Sunday? Really?

Absolutely lead with McNabb. Tiger is old news!

Pak said...
This comment has been removed by the author.
Pak said...

well Lurie is Jewish, isn't he? It's just Sunday to him haha

Berryman, A said...

I actually believe that they could have tried to steal the thunder from the Phillies, but may not have realized it. They could have made the announcement later, but I mean its been put in the media about the trade and they can only expect criticism.

And truthfully why do we care about what Tiger Woods did. He cheated just like any other celeb.

Alana Turchi said...

Personally, I think the Phillies deserve more news time then the Eagles do, and I hadn't really thought about the timing of McNabb's trade until I read this. But it does seem too convenient that a major event for the Eagles would be happening the day before the Phillies opener. I'm not a big follower of sports but a major trade for the Eagles would probably be the only way for them to dominate the news the same week the Phillies start the season.