A Boise sports anchor did his segment (and more) while acting as Ron Burgundy, the fictional character played by Will Ferrell.
The video has gone viral.
Is this the funniest thing ever, as some people have claimed? Should journalists simply present information and not act like Hollywood characters?
Do journalists take themselves too seriously (and that's why this was seen as refreshing)?
Does it matter that this was on Halloween?
10 months ago